Hello, I’m Ally,

I write feel-good commercial fiction. Often Sweden set. Usually with neurodivergent characters. Always warm and funny.

Ally x

THE HAPPINESS BLUEPRINT

COMING APRIL 2 2024

The Happiness Blueprint by Ally Zetterburg
Smart writing, clever plotting, and an original, finely drawn, and relatable protagonist. Charming.
— GRAEME SIMSION, BESTSELLING AUTHOR OF THE ROSIE PROJECT
A truly fantastic rom-com which had me laughing out loud. Five stars!
— JAMES BAILEY, AUTHOR OF THE FLIPSIDE
A wonderful book, full of love and hope, empathy and insight. Hard to believe this is a debut!
— LAURA CARTER, AUTHOR OF THE BRITS IN MANHATTAN
The best kind of romcom. I couldn’t recommend enough!
— SARAH JOST, AUTHOR OF FIVE LAST CHANCES